SB 100 Twitter Storm Reaches Millions

climate bills

Hundreds of environmental justice and climate activists reached millions of Twitter users during a three-hour Twitter storm on January 8.

Climate action groups working to pass Kevin de León’s SB 100, the bill that will get California to 100% clean electricity by 2045 held a twitter storm to all of our state legislators and Governor Brown during the afternoon of January 8, 2018.

Click on the image to see a Twitter “moment” that captures the highlights of the day.

Fossil Free California’s Twitter presence (@FossilFreeCA) benefited from the storm: our Tweet impressions were 15.4K, up 126.7%, Profile visits rose 143.2%, Mentions were up 136.8%, and we gained 26 new followers.

Overall, the statistics for the Twitter storm were equally encouraging.  Organized by hashtag, the statistics show:

#SB100 or SB100

  • 703 posts from 498 Twitter users
  • Reached 5,506,245
  • 6,332,106 impressions
  • Top Tweets with most engagement:


  • 490 posts from 274 Twitter users
  • Reached 4,808,856
  • 5,828,038 impressions
  • Top Tweets with most engagement:


  • 174 posts by 109 users
  • Reached 1,171,789
  • 1,374,391 impressions
  • Top three Tweets with most engagement:


  • 69 posts from 59 Twitter users
  • Reached 83,890
  • 92,854 impressions
  • Top three Tweets with most engagement:

Thanks to Earth Justice (tweeting as @RightToZero) for major work shepherding the many details of organizing this Twitter storm, and to Rachele Huennekens of RALLY ( for the statistics.

And thanks to all of our activist colleagues for participating so enthusiastically and for following through by sharing to their lists.

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